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Online Marketing via Social Media and Email, Sponsored by the Universal City North Hollywood Chamber of Commerce

 

Last week, Cathy Kalmenson had the honor of sharing ideas, and lunching with Michelle Gilstrap, Executive Director, Universal City North Hollywood Chamber of Commerce during a seminar presented by Kelly Flint, from Constant Contact.

Left to Right: Cathy Kalmenson, our co-founder, sharing ideas with Michelle Gilstrap, Executive Director, Universal City North Hollywood Chamber of Commerce.

Cathy's big aha takeaway: Word of Mouth recommendations go beyond in-person encounters. Referrals are sourced from all sorts of online "sharing" vehicles….they're still good old reliable, trustworthy word-of-mouth. When people believe in you, they are happy to sing your praises. There are more vehicles to share thoughts these days, the most explosive category of sharing: online.